The long-awaited Amazon Go grocery store is finally open in Seattle! Of course, cashier-less grocery stores aren’t anything new. China has them already. But the thought of only needing to go in with an app, grabbing everything you need, and just going off without the massive queue time feels like a dream. I don’t think I’ve ever bought anything at a supermarket in Hong Kong without needing to queue before I pay.

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Amazon Go Grocery Store

Credit: Amazon

How the Amazon Go Grocery Store Works

Since location technologies have improved immensely over the years, placing sensors in the front of the store to ‘log’ customer entries and exits is not at all difficult. Amazon’s own apps act as an e-wallet to facilitate transactions as you normally would in online shopping. For those who are used to shopping and ordering things online, this sort of technology is nothing new. And I suppose this may come as a great thing for those with social anxiety. Knowing that you won’t have to interact with anyone without appearing rude is always a reassuring plus.

Amazon Go Grocery Store

Credit: Amazon

What Can You Get?

The Amazon Go grocery store offers everything any ol’ supermarket around your corner has, but more. Apart from your everyday fresh produce, canned and dried foods, and frozen products, Amazon Go also offers their own line of foods. You can get Amazon meal kits and even baked goods from their in-house bakery.

Amazon Go Grocery Store

Credit: Amazon

Paying At the Amazon Go Grocery Store

To complete a transaction, the store utilizes computer vision, sensor fusion, and deep learning to automatically detect what you’ve taken or returned. The in-app virtual shopping cart keeps updating itself until the user leaves the store. A receipt will be sent to the user as their Amazon account is charged.

Amazon Go Grocery Store

Credit: Amazon

 

Video Credit: Amazon

 

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